Late Rapper Guru Has A Clothing Line Launched In His Honor

In honor of the one year anniversary of his departure, a new clothing line endorsed by the family of the late rapper Keith "Guru" Elam has been launched.

To celebrate his legacy, the G.U.R.U. Clothing line has teamed with The X Label and Listen Clothing to drop a variety of T-shirts, centered on the Gangstarr front man.

In a press release, a rep for the clothing line said:

"Guru's prolific lyrics and profound voice has left a permanent mark in hip hop history," a rep for the "His purpose was clear and driven from the heart. This clothing line seeks to uphold the message and continue the mission of a legend."

A percentage of all sales of the clothing line will be donated to Guru's trust fund for his son, KC.