The two rappers decided to enter into a deal together after a pair of successful business collaborations.
On September 15th, Jay Rock hit the road on the "Tech N9Ne Independent Grind Tour" with rappers like
Jay Rock was also featured on Tech N9Ne's independent album The Gates Mixed Plate, in addition to an upcoming DJ Whoo Kid mixtape with TechN9Ne.
The first release under the new deal with be Jay Rock's Strange Music full-length debut, titled Follow Me Home.
“Man, I'm excited about this," Jay Rock said in a statement. "Tech and Strange approached us once I became a free agent and we went to KC to see first-hand what we had been missing and saw why they're the #1 independent rap label. The word had spread about me leaving Warner
Jay Rock, along with Kendrick Lamar, Ab-Soul and Schoolboy Q form the Black Hippy Movement, a group described as N.W.A meets the Pharcyde.
"I was hyped when I got the news that Jay Rock and TDE decided to go with Strange instead of any of the other many labels that were tugging at them," said Tech N9ne. “I knew that Jay Rock, being the hardcore artist that he is would add another wonderful dimension to our Strange roster. Strange and TDE all day, baby!"
Jay Rock's Strange Music debut Follow Me Home is due in stores sometime in the Spring of 2011.
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